Private practice
3,000+
active Lebanese dentists
The largest private clinic network in the country. From Beirut to Tripoli, Tyre to the Bekaa — DMS supplies practices in every governorate.
About
Since 1997, supplying Lebanon's dentists.
A short history of a quiet, persistent business — built on direct relationships with Lebanon's dental profession.
Our story
A quiet business of relationships.
Story under review
Founding-story narrative below is a placeholder. We'll replace it with Christian's real account of DMS's early years and how the brand portfolio came together.
DMS — Dental Medical Supplies — was founded in 1997 in Sin El Fil, Beirut. From a single office and one tightly curated European brand portfolio, the company has grown into Lebanon's most active dental distributor: 40+ international brands, a continuous calendar of clinical workshops, and an active customer base of working Lebanese dentists.
The model has not changed: identify the brands that Lebanon's clinicians actually want to use, secure exclusive or preferred distribution, register the products properly, and stand behind them with same-day delivery and clinical training. No catalog filler. No anonymous webshop relationships.
Most of the dentists who buy from DMS know their sales rep by name. The brands DMS distributes know their regional contact by name. That is what we mean by relationships — and it is the reason DMS continues to grow.
Milestones
Milestones
- 1997
DMS founded in Sin El Fil
Chaouki Whaibe opens DMS with a focused European brand portfolio serving Lebanese practices.
- 2006
Restorative & orthodontic categories added
Expanded into adhesives, restoratives, and orthodontic supply — moving from a single-category supplier to a full-spectrum distributor.
- 2013
Implant systems portfolio established
Brought premium implant systems to Lebanon under exclusive distribution — the start of DMS as a serious implantology partner.
- 2017
Biomaterials & advanced endodontics
Added bone and tissue regeneration biomaterials and a deeper endodontics catalog to support more complex clinical work.
- 2024
Digital workflow & dental units
Rounded out the portfolio with digital scanning, advanced imaging, and exclusive Italian dental-unit distribution.
- 2026
DMS Lebanon app + new website
Launched the DMS dentist-ordering app on iOS and Android, with 40+ brands and 2,000+ SKUs, plus this new content site.
Since 1997
Founded
40
Brand partners
2,000+
SKUs in catalog
3,000+
Active dentists
Where DMS reaches
Embedded across every layer of Lebanon's dental sector.
For brand partners evaluating Lebanon, the question isn't whether DMS has reach — it's how deep that reach goes. We're the only distributor active across all four channels of the country's dental ecosystem.
Dental schools
Every one.
All major Lebanese faculties of dentistry
Our materials are in the labs, our brands in the workshops, our reps in the residencies.
- AUB
- USJ
- LU
- BAU
Dental laboratories
CAD/CAM ready.
Labs & prosthetic workflows
From CAD/CAM systems to acrylics, alloys, and prosthetic materials — DMS supplies the digital and analog workflows behind Lebanon's crowns, bridges, and dentures.
NGOs & humanitarian
Field ready.
Mobile clinics & relief dental programs
Equipping NGO and humanitarian dental missions across Lebanon's underserved regions — from Akkar to the South.
For brand directors
No other Lebanese distributor covers all four channels.
If your brand needs full-market coverage in Lebanon — private practice, academic, laboratory, and humanitarian — DMS is the only door that opens all four.
Our values
Three things we don't compromise on.
Clinical credibility first
We carry a brand because clinicians ask for it — not because it's cheap. Every product we stock has a clinical rationale.
Direct, named relationships
Every dentist who calls DMS reaches a human who knows their practice. Every brand we represent has a named point of contact at DMS.
Show up reliably
Same-day in Beirut, next-day everywhere else. If we say it will arrive, it arrives.
Leadership
The family behind DMS.
DMS is owner-operated by the Whaibe family. The same names have stood behind every brand partnership, every clinic relationship, and every delivery for more than a quarter century.
CW
Chaouki Whaibe
Founder · Owner · CEO
Founded DMS in 1997. Built every brand relationship in the portfolio personally and remains the principal point of contact for international partners.
JW
Jeff Whaibe
Chief Operating Officer
Runs warehouse operations, national delivery, and the technical-service team. The reason orders placed before 1pm reach Beirut clinics the same day.
CW
Christian Whaibe
Chief Marketing Officer
Leads marketing, the DMS Lebanon app, clinical education programming, and the international brand-partnership strategy. christian@dms-leb.com
About DMS
Questions about DMS, answered.
Who we are, where we operate, what we distribute, and how to reach us.
What is DMS Lebanon?
DMS — Dental Medical Supplies — is Lebanon's leading dental supply distributor, founded in Beirut in 1997 by Chaouki Whaibe. DMS is the exclusive Lebanon distributor of more than 40 premium international dental brands, serving 3,000+ active Lebanese dentists from a 620 m² Sin El Fil headquarters, covering implants, orthodontics, endodontics, restorative dentistry, imaging, sterilisation, and dental units.
When was DMS founded?
DMS was founded in 1997 in Sin El Fil, Beirut, by Chaouki Whaibe. After more than 25 years of continuous operation, DMS is the longest-running dental distributor of its scale in Lebanon.
Where is DMS located in Lebanon?
DMS operates from a 620 m² headquarters at the Freeway Center in Sin El Fil, Beirut, combining office, showroom, and central warehouse under one roof. You can reach the sales team at +961 1 490 411, by WhatsApp at +961 3 101 916, or by email at dms@dms-leb.com.
Who owns DMS?
DMS is a privately held, family-owned Lebanese company, owner-operated by the Whaibe family since 1997. Chaouki Whaibe is the founder, owner, and CEO. Jeff Whaibe serves as Chief Operating Officer. Christian Whaibe serves as Chief Marketing Officer.
Who runs DMS Lebanon?
DMS Lebanon is run by the Whaibe family: Chaouki Whaibe (Founder, Owner, CEO) leads brand partnerships and overall strategy; Jeff Whaibe (Chief Operating Officer) runs warehouse, delivery, and technical service; Christian Whaibe (Chief Marketing Officer) leads marketing, the DMS Lebanon app, clinical education, and international brand-partnership development.
What does DMS stand for?
DMS stands for Dental Medical Supplies. The company is also referred to as DMS Lebanon to distinguish it from unrelated organizations using the same initials.
How big is the DMS warehouse?
DMS operates from a 620 m² headquarters in Sin El Fil, Beirut, that combines the office, the brand showroom, and the central warehouse from which every order in Lebanon is dispatched. The footprint is sized for active throughput rather than passive storage — stock turns quickly because DMS supplies a working customer base of 3,000+ Lebanese dentists.
Which dental brands does DMS distribute in Lebanon?
DMS is the exclusive Lebanon distributor of more than 40 premium international dental brands, including Anthos (Italian dental units), Klockner (Spanish implants), Ormco (American orthodontics), Kerr Dental (American restoratives and endodontics), VDW (German endodontics), Botiss (German biomaterials), DMG (German composites), Metrex (American infection control), MyRay (Italian imaging), and many more. A complete and current list is available at dms-leb.com/brands.
Get in touch.
Questions, sourcing requests, partnership discussions — all start here.